Sound Transit's opening events provide an excited and captivating audience of enthusiastic passengers to interact with
Some organizations we've partnered with to help build a more connected region.
Our ridership development partnership with Amazon resulted in 11,500 ORCA cards preloaded with a round trip fare being distributed to King and Snohomish County with a focus on distribution to nonprofits and opening day attendees
In partnership with orgs like HDR, HNTB and Skanska we were able to provide 3000 commemorative hats to the community in 2024 at no expense to the taxpayer.
Partners can get recognition throughout our entire system and our in-house designed train wraps have become a popular staple of our opening events
Scarves up! We love our Sounders and showcased our Sounder FC Pride on one of our Game Trains. See our special service schedule here.
The Seattle Storm mascot Doppler not only helped promote our four-time WNBA Champs but also helped celebrate our 2021 Northgate station opening.
What is the partnership program?
We see it as a win-win. We invite various businesses to partner with us, which increases the visibility of their brand to the community and, more importantly, potential customers. In turn, you help us improve the rider experience through upgraded amenities, immersive events and system improvements. You can view our Partnership Program document for more information.
Sounds great. So how does it work?
Glad you asked. We have several partnership opportunities that you can currently take advantage of and are always looking to collaborate on new and creative ways to engage our riders.
How will this benefit me?
Overall benefits are increased brand visibility and exposure, effects on the community, innovation and creativity, along with unique ways to engage with potential customers. Ultimately, the benefit to partnership depends on how you partner. There will almost always be a financial aspect of partnership. However, some partners could provide technology or resources that are not financial but contributes to the larger Sound Transit mission.
Partnership Opportunities
Opening events
With the most ambitious system expansion project in the country, you will have plenty of opportunities to showcase your business's commitment to a thriving region and celebrate new openings with the communities we serve.
Social initiatives
Sound Transit's social initiatives connect people all over the region and help us achieve our goal of creating an equitable system for everyone.
Passenger experience improvements
When private sector technology and innovation meet the scale and service of Sound Transit, we transform the landscape of transit for the region.
Programmatic partnership
It takes a village to move a region. Sound Transit programs provide highly targeted ways to support the community and get exclusive recognition for your efforts.
FAQ
What sorts of custom partnerships is Sound Transit seeking?
Sound Transit is seeking partners that can provide value to its riders and the greater region through technological innovation, funding for initiatives, and free or discounted rides for promotional exchange.
What is the difference between partnerships and sponsorships?
We believe that partnerships and sponsorships create incredible opportunities. At Sound Transit, we view partnerships as a mutually beneficial agreement wherein both parties work together to achieve a desired outcome. Sponsorships are a more transactional arrangement in which your company or organization takes temporary ownership of an ST asset for advertising purposes.
How will my brand be represented if I partner on an event?
If you decide to partner with Sound Transit on an event, your brand will be represented as a positive asset to the community. You can get involved through brand activations, advertising opportunities, premier logo placement and product sampling, to name a few ways. Reach out to henry.burgessmarshall@soundtransit.org for more information on how your brand will be represented for Event Partnerships.
What will the revenue from partnerships be used for?
Sound Transit will use the revenue from partnerships to cover marketing costs, improve facilities or other system features, and serve our riders with the implementation of new initiatives.